Honoring our Military
Each item in our shop is subtly branded with our uniquely Standard and high-quality designs and backed with the donated uniforms from America's finest. Individually numbered, limited edition, exclusive small batch items. Get em while they last! From their backs, to your hearts, with our Standard. Shop now and see who wore it first!
HOW IT WORKS
Choose your fighter
[ male ]
[ female ]
[ small human ]
Select your design
[ BATCH-001 ]
5 designs representing each branch of the military. Each design is made with duty-worn uniforms generously donated by former service members and will unlock the human history behind each uniform. Find out where your patch came from and who wore it first!
[ LIMITED EDITION ]
* only 100 shirts and 100 hats available per design
don't forget to scan your item to unlock the history behind each uniform!
[ you got this ]
Hurry Up...And Wait
FAIR WARNING: it's just my wife and I submitting, finalizing, and shipping orders while we remain quarantined for the time being. We will do our absolute best to fulfill each order as fast as we can while upholding our commitment to delivering high quality, one-of-a-kind, limited edition, small batch, custom clothing and accessories straight to your door!
* we estimate around 1-2 weeks before we ship
Every uniform is first cut by hand then precisely sliced and diced with high-intensity laser beams for an expert finish. When in doubt, just use lasers!
*lifts pinky finger to edge of mouth*
Once the uniforms are prepped and strengthened in a process we call "Standardization", we perfectly place each patch on its new home using commercial-grade embroidery machines.
We're estimating each order to take around 2 - 3 weeks to delivery. We know that sounds like a long time, but we're giving ourselves a BIG buffer since we're total noobs at managing a live eStore (eek/yay). Adapt and overcome...we'll get there together!
[ BUT WAIT THERE'S MORE ]
* kids & XL sizes available in select colors
I cannot [ THANK YOU ] enough for taking the time to visit our website. I truly believe that a new Standard of company is on the rise. Businesses that are built from the bottom up, who place focus back on quality manufacturing, self-reliance, putting customers and employees first, and making positive impacts in the environment and in communities across America 2.0! Now I need your help to turn this brand into a reality and to support and inspire other Veterans and Entrepreneurs to follow their passions, push their personal boundaries, and kick life in the f**king teeth. It's time to create a new Standard!
- Ninja Rich & Fam
ATTENTION: Shop will be closed through the holidays. We'll be back next year as we continue to work on rolling out new designs for healthcare and first responders, new product varieties, and CUSTOM options. Stay tuned and enjoy the holidays!